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The first email I get from Plus In Boots is to tell me they are closing down! To be honest I have never heard of them but that is possibly a failing on my part. Or it could be a reason they are shutting down, no one else has heard of them.
It is with regret that we have to inform you that PlusinBoots will soon be closing its doors, both virtual and physical. Therefore we just wanted to say a big THANK YOU to all our customers who have been very loyal over the last 5 years and let you know that this is the last chance to buy our fabulous calf width boots in 6 calf widths. Everything must go and you will be able to find boots from as little as £50. Once its gone its gone, so make sure you grab a bargain and a little bit of fashion history.
This UK company which is located in Dorset (UK), sells some very nice boots so it's a shame it is no more.
Amanda
26 April 2009
I would assume its the cost of getting the boots made. In general it can cost almost double for the leather in a wider calved boot but curver women dont want to pay double for their boots so the margin is much smaller which is why wider calved boots are not main stream even though there is a lot of women like us out there.
Diana
26 April 2009
If my readers had heard of plus in boots, they would have been all over it - INTERNATIONALLY. I've been looking everywhere for wide-width boots to fit 24 inch calves, and it looked like they had them. Alas, I never heard of the place until today, either.
This is the one area that most plus clothiers CAN fix themselves: promotion. We need to know about you. You can do it without spamming people, too - send a news release, always have a mailing list and use it once a month, and be generous with pictures, etc. I'd love to see more plus size retailers and retailers that also offer plus do some television advertising. I think it would actually really impact their sales!